Advertising in Europe

Clickoo’s guide to tailoring your advertising approach for the European market.

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About The Guide

Europe has experienced seven straight years of consecutive growth, and despite the impact of COVD-19 on the global economy forecasts predict growth of 4.2% in 2021.


As communication has been further simplified through technology, previous barriers to global trade have been broken down.


With the need for in-person contact minimised, it has become increasingly accessible to do business in Europe.

As a result, more and more organisations are opting to
capitalise on global growth opportunities. Today, it’s much easier to export from markets much further away, such as the US, Canada and even Australia.

Read Clickoo’s guide to advertising in Europe to find more about the opportunities of borderless growth..


As a multilingual paid media specialist, Clickoo has years of experience helping brands expand internationally. It’s this experience that helped us write this guide, to help you take the steps necessary to expand internationally and streamline your international growth.

We’ve worked with Clickoo for several years, they’ve helped us to launch into new destinations and grow our bookings in a competitive market with carefully managed paid media campaigns and really making an effort to understand our business and target audience. I would definitely recommend them as a paid media partner to grow your business.

Simon Whittle, Distant Journeys

The team at Clickoo advised on the best strategic approach to paid in order to achieve our goals, but also were transparent with what to expect along the way, I would have no hesitation at all in recommending the services of Clickoo to any friends or colleagues.

Jordan Stachini, Alliance Investments

Clickoo understood our goals clearly and if you look at our YoY ROAS you will see a huge growth which we're incredibly grateful for and happy with. Its an impressive growth that was led by Clickoo, we were updated regularly on new approaches and tactics and they were always followed up on.

Richard Clarke, Screwfix

About Clickoo

Clickoo were founded in 2009 with one primary goal, to help brands unlock to opportunities of borderless growth.

Clickoo specialise in paid media campaign planning & management services. We utilise platforms like Google ads, Facebook ads, LinkedIn, Instagram, Pinterest and more. Our multilingual team mean we can offer these campaigns in over 20 languages.

Our precisely tailored, strategic approach to campaigns ensures your campaigns consider the nuances of your customers and connect with them on a human level – wherever they are in the world.

Localisation is at the heart of what we do. Granular attention to detail allows you to cross boundaries and growth on a global scale.


Our unique approach of generating localised paid media strategies fuels our ability to communicate on a personal level in any market, and today our diverse team continue to connect brands with their audiences around the world.

Thibaut Poudou